About Laura

Laura Conley Headshot

For Both Elite Athletes and Those Seeking A Personal Transformation

For elite athletes looking to reach new levels of performance or people simply trying to improve their state of health and wellbeing, Laura has significant experience and success in helping both groups achieve their goals.   Elite athletes will get the benefit of Laura’s knowledge of the nuances, “hacks”, and techniques needed to elevate performance regardless of their specific athletic pursuit.  Laura has also helped countless people meet their personal transformation goals – taking many from a sedentary lifestyle to a more robust state of personal health.   Her approach transcends classic coaching techniques.  She focuses on novel methods such as visualization for elite athletes and experiential goal-setting for personal transformation.  Her success with clients comes from a long career of learning what has been effective based on personality and individual disposition.

Laura’s Vision

Laura Conley started her coaching business based on the belief that there are simple and practical solutions to the problems affecting our health and performance today. Laura is a Certified Holistic Health Coach and received her training from National College of Exercise Professionals and Biotics Research. She studied many dietary theories and a variety of practical lifestyle coaching methods. These include personal transformation methods.  Her passion lies in motivating and supporting people as they reach and exceed their life, health, fitness, and athletic performance goals. Laura strongly believes that with the right nutrition and knowledge the body, mind, and soul can all THRIVE.

As a college athlete, Laura would describe her performance as below average.  After college she focused on her endurance sports career and substantially elevated her abilities.  Through a variety of training techniques she won numerous international competitions from 5 and 10Ks to half marathons and triathlons.   Her decade long experience and personal transformation from average to elite give her the wisdom and experience to help others realize similar results.

For those interested in achieving a personal health transformation, Laura draws on a deep well of experience in overcoming personal challenges to reach her goals.  In order to address the entire lifestyle, Laura practices a holistic approach to health and wellness; which means she looks at how all areas of your life are connected. Does stress at your job or in your relationship cause you to overeat? Does lack of sleep or low energy prevent you from exercising? As you work together, she will look at how all parts of your life interconnect to affect your health as a whole. Laura’s approach is not to dwell on any one category (ie. calories, carbs, fats, diets). She doesn’t aspire to create lists of restrictions of ‘good and bad foods’. Instead, she works with you to create a happy, healthy life in a way that is flexible, fun and rewarding.  She finds that her approach may start with health and fitness but often quickly extends to broader goals of wellness, personal fulfillment, and general happiness.  Too often health and wellness is deprioritized due to personal narratives that need to be identified, understood, and unwound.

Collectively, she’ll work to reach your health goals in areas such as achieving optimal weight, reducing food cravings, increasing sleep, and maximizing energy. As you work together, you’ll develop a deeper understanding of the food and lifestyle choices that work best for you and implement lasting changes that will improve your weight-loss, energy, and overall health.  But, these benefits will quickly transcend health and fitness and will quickly extend to all aspects of your life including family, career, spiritual, and social engagement.

A Bit More About Laura

Laura lives in Southern California with her dog AJ.  She immensely enjoys hiking and horseback riding.   Laura has won numerous local and international competitions from 5 and 10Ks to half marathons and triathlons.   During her college years, she was a Muay Thai fighter with a winning record.  Laura is also an avid horseback rider and enjoys 3-Day Eventing.  Despite battling chronic illnesses, she has achieved significant success in her chosen career as an elite runner and triathlete.  After college she became a successful endurance athlete, model, fitness instructor, and personal coach.   Laura holds a Bachelor of Science Degree in Biology from California Polytechnic State University – San Luis Obispo.

Small jump

After graduating from Cal Poly, Laura entered into the fitness and wellness industries with the aim of empowering  people to improve their lives. Holding certifications from the National Academy of Sports Medicine (NASM) in personal training, natural running, Muy Thai kickboxing, Schwinn Cycling, Reiki energy healing, and NCEP holistic nutrition; Laura is extremely knowledgeable in sports, fitness and nutrition.  While Laura was training for the 2016 Olympics as an Elite runner with a team of track athletes, she became increasingly interested in how nutrition affects performance and vitality.  Understanding that each person is unique, she studied a full spectrum of dietary theories – from vegan and raw food diets, to paleo, FODMAPS and Bulletproof diet. During her twelve years as a private fitness and wellness coach, she specialized in functional fitness, sports performance and holistic nutrition.

Recently, she has focused more on mindset and psychology because she sees the immediate impact from addressing these issues. This focus led her to become a Certified Transformational Health Coach and NLP Practitioner from Holistic MBA, specializing in mindset and transformation. For long term results, she incorporates all of her skills and knowledge to educate and inspire each individual.


Laura has set goals, developed strategies, and achieved success!

Muay Thai Fighter

Laura was a successful Muay Thai fighter in college.  She transitioned to being a runner and triathlete after school.

Nautica Malibu Triathlon

Laura and her teammates placed First Overall Women’s Relay for 3 years in a row with Laura running the fastest women’s time on course each year!

Santa Monica 10K Classic

Laura placed first for Overall women and took home the prize money purse.

Munchen Half Marathon 2012

Laura placed an impressive second place for women and first place for her age group.  She used visualization techniques to achieve some of her best results.

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Based in Southern California, but serving the world